Postgraduate in UX Writing

Key Data

  • Start: May 26th 2025.
  • End: November 2nd 2025.
  • ECTS Credits: 30.
  • Certificate: Own Postgraduate degree issued by Elisava and UVic-UCC.
  • Methodology: Online.
  • Language: Spanish.
  • Director: Helena Feliu.
  • Limited seats.

Presentation

Postgraduate in UX Writing: creating digital content

In a world marked by constant digital transformation, the design of digital experiences has become an essential skill for business success. That’s why SHIFTA’s UX Writing postgraduate program offers you the opportunity to train in this field and create effective content that improves the user experience.

This program in UX Writing will allow you to face the challenges of user experience and content design on websites, products and digital services, with a clear focus on users, but without forgetting the business vision. 

In SHIFTA’s UX Writing postgraduate program, we will give you the tools to work in digital teams alongside other disciplines such as design, user research, analytics and programming.

There is a great demand for professionals specialized in the experience and interaction design with these digital artifacts. Do you want to specialize in one of the most sought-after fields in the labor market?

Objectives

The objectives we seek with the Postgraduate in UX Writing are:

  • Understand the roles of content within the user experience and create a strategic framework.
  • Know the heuristic principles of usability and the psychological principles that affect the digital content of a product.
  • Writing for chatbots and voice devices.
  • Understand the main product content typologies and the main content categorisation techniques.

Contents

The UX Writing postgraduate course is structured around the following contents:

  • Roles, context and strategy.
  • Content design.
  • UX Writing.
  • Design for UX writers.
  • Other UX writer competencies.
  • Location.
  • Final Postgraduate Project.

Creative Pills

In addition to the specific Postgraduate modules, you will also have free access to two training workshops on tools and methodologies related to the world of creation and design.

In the following link you will find the list of all the creative pills available. Choose the ones that best suit your profile!

Students projects

portfolio-matilde-aguilar-ux-writing
Guia-creacion-portfolio-ux
portfolio-ux-writing
Practical guide to make a good portfolio if you are a junior profile
Matilde Aguilar
Practical guide to make a good portfolio if you are a junior profile
Matilde Aguilar

The project consists of creating an online portfolio using Copyfolio, an intuitive design manager. The student is looking for a coherent and user-friendly structure, with a menu at the top and a footer with contact information. The aim is to attract users and convey authenticity and simplicity. During the process, the student applied skills acquired in her postgraduate course, such as defining the voice and tone of the portfolio and identifying cognitive biases.

Who it is aimed at

SHIFTA's UX Writing studies are aimed at professional profiles focused on the creation of digital content in the fields of communication and digital marketing.

  • Professionals who want to work on creating experiences through product content.
  • Professionals linked to traditional industries who want to carry out a digital transformation.
  • Freelance professionals: UX Writers, Copywriters or Content Designers.

Career opportunities

Once you have completed the postgraduate program you will be prepared to work as:

  • Content Writer for Digital Products – Working directly with UX designers and software developers to create clear, concise, and effective content for websites, mobile apps, and other digital products.
  • UX Writing Consultant: providing advice and guidance to companies and organizations to help them improve the user experience through effective copywriting.
  • SEO and Content Marketing Specialist – Using UX writing skills to optimize content for search engines and improve brand visibility online.
  • Content Strategy - Overseeing and managing a team of UX writers and other content professionals to ensure the company's digital products are effective and consistent in content and tone.

SHIFTER's Experience

“The program in UX Writing has allowed me to lay the foundations to be able to safely participate in user experience design processes from the point of view of content.”

Carlos Alonso

Alumni

Postgraduate in UX Writing

“The weekly sessions were very well organized. Doing exercises and revising them is a way to stay motivated and not drop out of the program.”

Fátima Conde

Alumni

Postgraduate in UX Writing

“Personally, the UX Writing program has allowed me to enhance my work as a UX/UI Designer.”

Inés Aguiar

Alumni

Postgraduate in UX Writing

alumni-irantzu-santamaria

“My experience with SHIFTA has been amazing. Being an online program I thought it would be more impersonal and I was surprised at how involved the teachers were.”

Irantzu Santamaría

Alumni

Postgraduate in UX Writing

Gloria-Ruiz-alumni-shifta

Listening to the feedback, experiences and advice of great UX Writing and Content Design professionals has helped me as a content strategist and designer.

Gloria Ruiz

Mentor

Postgraduate in UX Writing

Methodology

  • Our methodology is 100% online, providing the flexibility to combine training with the rest of your professional and personal responsibilities.
  • Methodological model supported by the rigor of Elisava and the University of Vic - Central de Catalunya.
  • Methodology based on Learning by Doing with the realization of real projects.
  • Flexible model that combines synchronous and asynchronous training.
  • Weekly live videoconferences with teachers between 6:00 p.m. and 10:00 p.m. (CET).
  • Recording of live sessions to view them later.
  • Personalized monitoring and tutoring by a specialized team.

Admission process

The entry requirements for the Postgraduate Program in UX Writing are as follows:

  • University degree in a creative discipline. It is also possible to access with other relevant degrees, such as engineering, design, advertising and business administration.
  • If they do not have a university degree, it is possible to gain access on the basis of professional experience that can be accredited (in this case they will not be able to receive a Master's degree, but a university specialization degree).
  • Good reading level in English (recommended).
  • Computer and good internet connection.
  • Be an efficient, planned and autonomous learner.

Methods of payment and financing

From SHIFTA, we offer you the following forms of financing so that the economic aspect is not an impediment.

Single payment
If you pay for the postgraduate’s degree in cash, you will receive a 5% discount on the final price.

Own financing
We offer you the possibility of financing the postgraduate course in up to 10 monthly installments at no financial cost (0% TAE).

External financing
If you want a larger number of installments, we have an agreement with Nemuru, the external financing platform, which allows you to extend the installments up to 18 months. (Option subject to the approval of the financial institution itself after studying the relevant documentation). You will be able to access them once your admission to the program has been notified.

Bonus for companies
You can finance your training thanks to the bonuses offered by the State Foundation for Employment Training (FUNDAE) and the Tripartite Foundation to companies to train their workers. In this case, we have the support of an external consultancy specialized in this process.

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