Studies/ Short Course in Disruptive Communication

Short Course in Disruptive Communication

Index

Key Data

  • Start: October 21st 2024.
  • End: November 24th 2024.
  • Certificate: SHIFTA by Elisava.
  • Methodology: Online.
  • Language: Spanish.
  • Limited slots: 25.
  • Price: €700.
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Presentation

Short Course in Disruptive Communication: acting differently and breaking barriers

In a world overloaded with information and a digital environment full of foolproof formulas, templates and crude imitations, how do you stand out? How do you make your brand stand out? Disruptive communication can be a way, but it has to be 100% authentic, why-based and relevant.

With the Course in Disruptive Communication you will learn strategies, trends and methodologies of disruptive communication, so that your personal or commercial brand stands out and really connects with your target audience.

Disruption is closely linked to innovation. Therefore, the content of the program is updated to the current situation so that you can start applying it immediately. This training has a gender and diversity perspective, applying the learning-by-doing method, with very dynamic and interactive sessions.

In the Course in Disruptive Communication we will use real examples in the market so that you can understand how it works and get it up and running as soon as possible.

Objectives

The objectives of the Course in Disruptive Communication are:

  • Understand what disruptive communication is and how it affects different aspects of communication, such as visual, verbal, content, audiovisual and different media.
  • Know trends and innovation strategies in communication and apply them to the disruptive communication strategy.
  • Analyze the foundations that every brand must have in order to develop a disruptive communication strategy.
  • Learn how to activate disruptive communication using new communication platforms and connect with relevant communities.
  • Create a disruptive communication plan.

Contents

  • Everyone wants to be disruptive.
  • Trends and innovation in communication.
  • Basis for applying disruptive communication to your brand.
  • New communication platforms and communities.
  • Disruptive communication strategy and outputs.

Who it is aimed at

This course is aimed at:

  • Communicators, journalists or publicists managing commercial brands.
  • CMOs, CCMs, Dircoms and CEOs.
  • Account executives in marketing, communication or advertising agencies.
  • Early birds of communication: people who want to keep up with the times and break the mold.
  • Anyone who has or would like to develop a personal brand.

SHIFTER's Experience

“Having joint sessions with colleagues is very enriching and provides many tools applicable to the professional reality.”

David Lebrón

Alumni

Short Course un Brands and Content 360, and Short Course in Disruptive Communication

Methodology

  • 100% online training with access to the Virtual Campus from wherever and whenever you want.
  • Methodological model supported by the rigor of Elisava and the University of Vic - Central de Catalunya.
  • Methodology based on Learning by Doing with the realization of real projects.
  • Flexible model that allows you to combine training with other professional and personal responsibilities.
  • Weekly live videoconferences with teachers between 6:00 p.m. and 10:00 p.m. (CET).
  • Recording of live sessions to view them later.
  • Personalized monitoring and tutoring by a specialized team.

Admission process

The requirements for access to the Course in Disruptive Communication are:

  • Computer and good internet connection.
  • Be an efficient and planned person.

Financing

We offer you two forms of financing so that the economic aspect is not an impediment.

Own financing
We offer you the possibility of paying for the course in 2 monthly installments without any interest.

Bonus for companies
You can finance your training thanks to the bonuses offered by the State Foundation for Employment Training (FUNDAE) and the Tripartite Foundation to companies to train their workers. In this case, we have the support of an external consultancy specialized in this process.

Enrollment

You can enroll in the Disruptive Communication Course by filling out the form on this page.

Once the payment is made, we will send you the registration certificate and you will be ready to start the course on the established date.

Enroll now

Enroll now

Short Course in Disruptive Communication

Enroll now through our secure payment platform. Once the payment is made we will send you a registration certificate. And you will be ready to start the course on the established date.

Subtotal 700,00 €

Total due 700,00 €